A journey through stereotypes, achievements, and new perspectives
On Wednesday, April 29 at 5:45 PM, the Museum of Saving hosts the event “Money in the feminine: a challenge within reach”, dedicated to an increasingly relevant topic in today’s landscape: the relationship between women and money.
Starting from the book “Money in the feminine: a challenge within reach”, the event is designed as a moment of dialogue and in-depth discussion to explore the role of financial education and economic independence as key drivers of empowerment.
Through real-life stories, data, and analysis, the event will guide the audience along a path that challenges still deeply rooted stereotypes—such as the idea that women are less inclined to take risks or less competent in financial matters—while bringing forward new narratives: those of women who have reached top positions in the world of finance and who are now helping redefine its language, values, and priorities.
Because only those who know how to manage money can truly choose. And only those who can choose are truly free.
The discussion will be moderated by Valeria Santoro, economic journalist and co-author of the book.
With the participation of:
Giovanna Paladino, Director and Curator of the Museum of Saving
Barbara Chiavarino, Creator of BACKUP – Back to the Under Planet, Coach and Trainer
Rosanna Ventrella Grimaldi, Sole Administrator of Sys-Tek, President of CNA Torino
Alessandra Venturini, Professor of Economic Policy at the Università di Torino
How to participate
The event will take place both in person at the Museum of Saving and online.
Participation is free upon registration at the following link https://forms.cloud.microsoft/r/5wvhe7M5CQ